MarkLayer

Userback vs MarkLayer

By Vadym Rusin · Last updated: September 2026

MarkLayer and Userback look similar at a glance, both put comments and drawings on a page, but they're built for opposite directions of feedback. Userback's core product is a widget: your team installs a script tag on your own site, and it lets your end users, the people using your product, report bugs and leave feedback that lands in your dashboard with browser and OS metadata attached automatically.

MarkLayer runs the other way. There's no widget to install anywhere, because the "product" being annotated isn't yours to embed a script on in the first place. Your team opens marklayer.app, pastes a URL, whether that's your own staging site, a client's production page, or a competitor's product, and annotates it directly in the browser, live cursors and all, then shares a link.

The confusion is understandable, since Userback's dashboard can also be used internally by a team reviewing its own product, which looks a lot like what MarkLayer does. The real dividing line is where the feedback originates: from your customers (Userback's job) or from your own team looking at any page at all (MarkLayer's job). Teams that need both often run them side by side rather than picking one.

Bottom line

Choose MarkLayer when your team needs to give feedback on any webpage, anywhere on the internet. Choose Userback when you need to collect annotated feedback FROM your end users on your own product via an embedded widget.

At a glance

FeatureMarkLayerUserback
PriceFreePaid (subscription per user/month)
Sign-up requiredNoYes
Primary use caseYour team annotating any pageEnd users giving feedback on your own product
Embedded widget on your siteNoYes. JS snippet you install
Works on third-party / competitor pagesYes. Annotate any pageNo. Widget only on your installed sites
Browser/OS metadata captureNoYes
IntegrationsNone nativeJira, Slack, Trello, Asana, GitHub
Real-time live cursorsYesNo
Open sourceYesNo
Best forInternal team review on any pageCustomer feedback widget on your own product

About Userback

Userback is a paid feedback platform whose primary use case is collecting feedback FROM your end users via an embedded widget on your own product.

About MarkLayer

MarkLayer is a free, open-source web app for annotating any live webpage. Paste a URL atmarklayer.app and draw, comment, arrow, or highlight directly on the page in your browser — no install, no account, no sign-up. Share a single link and anyone can open the annotations in any browser. A free Chrome extension is available for the sites the web app cannot embed, such as pages behind a login, but it is optional and never required to view a share link. There is no paywall and no trial period.

Userback and MarkLayer get conflated because both have annotation. Userback is the widget customers use to give you feedback on your product. MarkLayer is the tool your team uses to give feedback on any page. Different sides of the table.

When to choose MarkLayer

When to choose Userback

Frequently asked questions

Is MarkLayer a free Userback alternative?
Only for one direction of Userback's use case. Internal team annotation on any page. MarkLayer does not replace Userback's widget for collecting feedback from your end users on your own product.
Can I embed MarkLayer on my website like Userback?
No. MarkLayer is a tool your team opens in a browser, not a JavaScript widget you embed on your site for visitors. If you need a customer-facing feedback widget, Userback is the right category of tool.
Can my team use MarkLayer to review competitor sites?
Yes. MarkLayer works on any webpage, including third-party sites. Many teams use it for competitive analysis and content review.
What's the cleanest split between MarkLayer and Userback?
MarkLayer = your team annotating anything on the web. Userback = your end users annotating your product to give you feedback. Different sides of the table.
Does Userback have a free plan?
Yes, as of September 2026: a Free Forever plan covering 2 seats, 2 projects, and 7-day feedback retention. Paid tiers start at Team ($29/month annual, 5 seats) and go up through Business ($79/month, adds session replay and AI classification) to Business Plus ($159/month, adds mobile SDK and webhooks). MarkLayer stays free at every scale, with no seat count to outgrow.

Related comparisons

Free Userback alternativesMarkLayer vs Markup.ioMarkLayer vs PastelMarkLayer vs BugHerdMarkLayer vs AnnotateWebMarkLayer vs Jam.devMarkLayer vs Marker.ioMarkLayer vs RuttlMarkLayer vs LoomMarkLayer vs HypothesisMarkLayer vs UsersnapMarkLayer vs stagewiseMarkLayer vs VolleyMarkLayer vs SuperflowMarkLayer vs FeedbucketMarkLayer vs Figma

Try MarkLayer

Paste any URL at marklayer.app and annotate the live page in your browser. No install, no account, no sign-up. Recipients of your share links don't need to install anything either.

Annotate a page

Or add the free Chrome extension for sites the web app cannot embed, such as pages behind a login.